#YearInReview - Brand Curious: most read posts of 2010

 In case you missed some of them,  here are your favourite posts this year:

1. a review of the must have social media marketing book Wikipedia + Mentor + Superpower = #micromktg
2. My unshakable relationship with a coffee brand Loyalty beyond reason = Nespresso
3. Product innovation of the year candidate ?? Free #Summermash IPhone Bumper
4. The catwalk comes to the nappy (diaper) category the war of nappies
5. A simple and effective brand refresh  How to refresh brand equity without alienating your audience
6. Comeback brand of the year  How #oldspice rescued 30' ads
7. The best Christmas ad bar none this year Hyundai vs #Pamplamoose = outlandish soundclash
8. A must read marketing rant The trouble with swatting flies
9. Delightful US (football) world cup coverage ESPN world cup so far so good
10. Hmmm.... already out of date Twitter tips ! Twitter 101 smart twips and top links

ESPN World cup - so far so good

ESPN's coverage if the World Cup and football in general is first class.  I'm particularly enjoying the integration with mobi tv where you can watch live games via the iphone app and the quality and reliability of the service has been great.  Only downside is there is no Ipad version....now that would be truly  impressive.